ECHO WORLD x NEW BALANCE x FOOTASYLUM

Highlights from the New Balance x Footasylum x Echo World event performances.

A Sold-Out Night with New Balance & Footasylum

In April 2025, Echo World linked up with New Balance and Footasylum for a sold-out community event at The Glove That Fits in London.

Built around music, style and the creative energy of the city night brought together producers, artists, video artists and the wider Echo World community for an intimate event with proper real-life impact.

When New Balance and Footasylum approached Echo World to help launch the New Balance 1906 Cordura Pack, it felt like a real moment — a chance to translate the release into something physical, cultural and genuinely connected to the people shaping UK creative scenes right now.

Throughout the night, performers received 30+ pairs of New Balance trainers, as well as a fully stocked bar for all ticket holders too. People came through for the music, and left with new connections, new memories and a new idea of the atmosphere we want to create in 2026.

That’s what made this one special.

For us, this event showed exactly why the UK’s underground community is buzzing right now. When brands show up in the right spaces, with the right energy, they can connect and become part of culture in a truly authentic way.

We are proud to have hosted this with New Balance and Footasylum and even prouder of the community that showed up and made the night what it was.

Big love to everyone who came down, everyone who performed and everyone who helped bring it together.

Community first. Culture always.

See you soon.

Team Echo ©

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